Audrey
04-15-2007, 11:21 AM
Often we wonder how a company started:
A friend gave Brownie Wise her first set of Tupperware bowls purchased at a hardware store. It took Brownie three days to figure out how the seal worked. But once she did, she began to show others the products and became excited about the potential of this product line.
She then thought about connecting the product line to the party plan, a method of selling that had recently been introduced to Stanley Home Parties where she worked.
Brownie Wise wrote to Earl Tupper in Massachusetts and announced that she wanted to sell Tupperware products on the home party plan. Earl Tupper had no idea what Brownie was talking about, but sent her a product price list and full permission to sell, sell, sell! And sell she did! In 1949 she was selling more Tupperware than any other distributor.
In 1951, Tupperware was officially pulled from retail stores and Brownie Wise was hired as Vice President and General Manager for the new Tupperware Home Parties.
A friend gave Brownie Wise her first set of Tupperware bowls purchased at a hardware store. It took Brownie three days to figure out how the seal worked. But once she did, she began to show others the products and became excited about the potential of this product line.
She then thought about connecting the product line to the party plan, a method of selling that had recently been introduced to Stanley Home Parties where she worked.
Brownie Wise wrote to Earl Tupper in Massachusetts and announced that she wanted to sell Tupperware products on the home party plan. Earl Tupper had no idea what Brownie was talking about, but sent her a product price list and full permission to sell, sell, sell! And sell she did! In 1949 she was selling more Tupperware than any other distributor.
In 1951, Tupperware was officially pulled from retail stores and Brownie Wise was hired as Vice President and General Manager for the new Tupperware Home Parties.