Follow Friday – Three Fabulous Women!
I’ve recommended @LollyDaskal in the past for inspiring tweets that always come across as heart-felt which in my experience usually means that was the intention. I mention her again today because I just happened upon this recent tweet that I liked:
lead from within: the way you react to the world only reflects how you feel about your self
You can sign up for Lolly’s newsletter on her website.
10 Ways that Freelancers can Help the Earth
In honor of Earth Day — I offer this list of ways that freelancers can (and do) do to help the Earth.
1. No commute! In 2007 the Energy and Greenhouse Gas Emissions Impact of Telecommuting and e-Commerce (PDF), conducted by TIAX estimated that telecommuters in the U.S. alone saved 840 million gallons of gas in a year. That CO2 reduction is equal to removing 2 million vehicles from the road every year.
2. Turn off your monitor when you’re not at your desk.
One computer left on 24 hours a day will cost you $115 – 160 in electricity costs a
year and dump 1,500 pounds of CO2 into the atmosphere.
A tree absorbs between 3-15 lbs of CO2 each year. That means that 100-500 trees
would be needed to offset the yearly emissions of one computer left on all the time! – Tufts Climate Initiative (PDF)
A New Approach to #followfriday
In the world of Twitter it is customary to send out a tweet (or 2 or 3) to your followers with #followfriday recommendations. It’s meant to be a way to endorse people you respect and encourage your followers to follow them. The tradition has grown to the point where it has become something of an annoyance to Twitterers whose streams are filled with relentless #ff tweets with long lists of names each Friday.
Some conscientious users attempt to make their #followfriday tweets more useful by explaining why you might follow a certain user — what is follow worthy about them? I like these kinds of tweets actually and do look for new people to follow on Fridays. Especially from sources whom I admire. Continue Reading >>
Indispensible tips for corporate online reputation management
Online Reputation Management (ORM) – Why you need it
Inevitably in the lifespan of a business there is bound to be an unhappy customer or two. In the current age of social media, an angry customer has a more powerful voice. In fact, one disgruntled person can reek havoc on your businesses reputation. Perhaps they leave a negative remark on an online review site, or a comment on a blog. Or worse, your business receives bad press that gets picked up by several media outlets. Before you know it, you could find that negative reviews dominate the first page of google search results when potential customers or clients search on your company name. Continue Reading >>
Social Networking for Mompreneurs – Moms to Follow
Social networking is fulfilling in so many ways. It’s wonderful to have the company of other women who also work from home to share life and business insights with. Interacting on Twitter and commenting on blogs is also in turn a fabulous way to gather back links to our own website and promote our own products and services.
I have found women entrepreneurs to be a generous and helpful group. They are savvy company to keep and we all can genuinely relate to each other which is precious because working from home can be isolating.
Continue Reading >>
Writing a Monthly Retainer Proposal
Thrilled to be writing this post — I was recently approached by a Fortune 100 client that had hired me to do some Online Reputation Management for them. They indicated that they appreciated the value I had brought to the table and wanted to work with me ongoing. Fabulous!
My next step is to write a Retainer Proposal and I confess that I don’t have much experience with this. Over the years I’ve written many business proposals and contracts (my very least favorite part of my job) and some loose retainer proposals — but this one is a more significant milestone in the span of my freelance career and I want to get it right. Continue Reading >>
Free wordpress or hosted wordpress?
If you’re wondering whether you should host your own wordpress blog or use the free service at wordpress.com, then you’ll find this diagram really helpful!
